What is Search Engine Optimization (SEO)?
Nearly all consumers (97%) now use online media when researching products or services in their local area. How they find you depends on your visibility on Search Engines like Google, Bing or Yahoo. Search Engine Optimization is key to getting this visibility working hard for your in your local area to reach the consumers who will ultimately come into your store.
Thus, the SEO is the process of improving your visibility on top search engines like Google, Bing or Yahoo. Increasing the volume and quality of traffic to a web site from search engines via "organic" search results. This is not paid search advertising.